The launch of AVANTCHA
From day one, we source organically certified teas. Strong focus on supplying B2B businesses while establishing EU organic certified distribution and packing facility.
Inspired by rapid food innovation in the 21st century, founders Markus and Marina started AVANTCHA in Dubai in 2014. Together they combined their love for design, food and tea by sourcing the highest quality teas, herbs, flowers, and fruit from across the globe, in the most conscious and sustainable ways.
By taking care of every part of the tea journey, from product through to experience, Markus and Marina have created a tea brand unrivalled in flavour, quality and style, capturing the attention of all those who appreciate and pursue considered things in life.
Today AVANTCHA has brand offices in London, Switzerland and Bangkok. Dubai, strategically located between Asia and Europe, is the logistic headquarter of the brand.
With nearly a decade behind us, we continue to focus on connecting consumers to the stories of the farmers and communities that produce our range of teas.
We place emphasis on advancing and upholding sustainable tea production practices that have a low impact on the environment, as well as investing in new technologies.
Our extensive range of organic-certified teas, biodegradable silk tea bags, and naturally-farmed, rare teas are indicative of this and, while they further enhance the overall experience, they also ensure that we can all enjoy the experience of tea for years to come.
Markus in a tea garden in Huangshan, China.
When and where possible, our team heads to the tea gardens to work directly with our producers to ensure that we continue to build excellent relationships. This is not only important at a human level, but ensures we can secure the very best teas of the season, discover the stories behind the people and gardens, and have a full overview of conditions and production.
Developing relationships in this way means that we can have a better understanding of the supply chain and help drive value along the way, making certain that everyone is rewarded for high quality tea production, from garden to that first sip.
A video of a skilled tea master rolling green tea leaves. China
We have established long-standing business relationships with our clients over the past decade, creating experiences for guests to truly savour and engage with the very best that tea has to offer – from unique tea programmes, to inspiring events, and bespoke products… we have the agility to create what is needed to impress. Visit our Business pages to learn more, or contact us for a chat.
From day one, we source organically certified teas. Strong focus on supplying B2B businesses while establishing EU organic certified distribution and packing facility.
The launch of our online shop, with the first order arriving on June 20th, 2015!
AVANTCHA moves to a centralised warehouse in Dubai.
A proud year with the signing of our first hotel client.
Opening of our Tea Bar & Shop in Dubai
Opening a pop-up store in Dubai Mall
AVANTCHA expands! We open offices in the UK, Switzerland and Thailand
Our client portfolio continues to grow. Today, it includes Cartier, Gucci, Panerai and Jager Le Coultre (gifting and events). Prestigious hotels such as the Four Seasons, Burj Al Arab, Waldorf Astoria, EDITION, Mandarin Oriental, Jumeirah Group and Hilton Luxury Collection also serve our teas.
AVANTCHA has an international team in UAE, Switzerland and the UK. We are also actively working on developing our presence in Thailand and Hongkong while continuously extending our range of organic teas and improving our sustainability efforts.
Environmentally conscious, our goal is to achieve a positive balance for 2024.
Co-founder | CEO
Co-founder | CMO | Certified Tea Sommelier
Managing Partner
Managing Partner – Switzerland
Managing Partner – UK
Corporate Sales Director | Certified Tea Sommelier
Logistics & Supply Chain
Creatives & Marketing
Client Relations
Compliance Specialists
Operations Coordinator
Communications & Marketing
Logistics
Tea Shop Assistant
Tea Shop Assistant
Driver / Warehouse Associate
Warehouse Associate
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